ENDLESS INNOVATION, ENDLESS SPARKS
National pride is a strong trend that is getting ever more popular with young people as a unique way to express themselves. This season, MONTAGUT, with its century-old fashion heritage, boldly joins hands with pioneer Chinese calligraphy artist Lok Ng Wu Wenhua. The result of this unexpected collaboration is a visually striking collision of classic French elegance with oriental ink image aesthetics. Inspired by fireworks, the artist used modern brush strokes to create a new calligraphy logo that highlights a limited-edition collection of t-shirts, sweaters and jacket.